The 2024 Awards for the North American Car, Truck, and Utility Vehicle of the Year (NACTOY) is celebrating its 3 decades of making it back. It again sheds light on automotive perfection. Consulting a panel of 50 prominent automotive journalists as an acknowledgment that the industry is one to never stand still, they meticulously evaluated vehicles for innovation and design in terms of safety and value. The NACTOY awards are known for their thorough judgment and changes along with technological advancements. 2024 awards are set to reveal what the forefront of the auto industry looks like beyond excellent vehicles, these winners will shine a light on how future automotive innovation could unfold.
Winners Announcement

2024’s NACTOY winners of North American Car, Truck, and Utility Vehicles have announced a massive celebration that spoke volumes about automotive excellence. The North American Car of the Year was won by the Toyota Prius and Prius Prime, the Ford Super Duty emerged as the winner for North American Truck of the Year and the Kia EV9 bagged the top prize for North American Utility Vehicle of the Year. 50 noted automotive journalists recognize these top-class vehicles as the peak of innovation, design, and performance in their respective categories.
Year |
Category |
Winner |
---|---|---|
2024 |
North American Car of the Year |
Toyota Prius & Prius Prime |
2024 |
North American Truck of the Year |
Ford Super Duty |
2024 |
North American Utility Vehicle of the Year |
Kia EV9 |
On January 4, 2024, the winners were announced at M1 Concourse located in Pontiac, Michigan and that marked a special day of the achievement towards the 30th anniversary of The North Americas’ Cars, Trucks And Vehicle Of Year recognition award.
NACTOY Awards Process
52 eligible vehicles were part of the roster at the beginning of the NACTOY awards journey back in July, inaugurating a stringent selection process. As we move to the next phase, it can be noted that this huge list underwent a very detailed analysis wherein they arrived at an identification of 25 outstanding vehicles that stood out in their class and got recognized as “The Best of 2024”. The entire process was performed during the prestigious Detroit Auto Show. 9 exceptional finalists were selected from this curated selection, which increased the interest and suspense in such circles. After this rigorous process, the best vehicles of that year were revealed and the winners were announced at the M1 Concourse in Pontiac Michigan on January 4th, 2023.
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President's Comments
NACTOY President Jeff Gilbert pointed out the importance of style, utility, and technology in determining modern vehicles noting how much they are all valuable to shaping automotive today. His words, resonating with the changing focus of the industry, highlighted that modern automobiles need to combine these aspects smoothly for perfect results. Their decisions, indicative of a perceptive insight into what constitutes innovation and excellence, reflected the quality standards that the North American Car, Truck & Utility Vehicle of the Year awards have set. This recognition strengthens the automotive industry’s dedication to cars that not only fulfill but also exceed the requirements of today’s active and choosy consumers.
Comparison with Previous Winners

2023 Annual highlights in the automotive industry include NACTOY winners – Acura Integra (car), Ford F-150 Lightning engines, and Kia EV6 SUV – as benchmarks. These cars were praised in terms of design, performance, and innovation. 2022 was the year in which the Ford Bronco SUV, Ford Maverick truck, and Honda Civic car represented yet again how dynamic this industry is. The Ford Bronco became an SUV highlight, the Ford Maverick was a truck standout and the Honda Civic was voted car of the year. As the automotive landscape changes, these winners of past years show how committed to innovation and excellence this industry has been.
Year |
Car |
Truck |
SUV |
---|---|---|---|
2023 |
Acura Integra |
Ford F-150 Lightning |
Kia EV6 |
2022 |
Honda Civic |
Ford Maverick |
Ford Bronco |
Finally, the 2024 NACTOY winners across various vehicle categories and boasting technological innovations reflect a bright future in the automotive industry. From the hybrid brilliance of the Toyota Prius and Prius Prime to the electric power sensation provided by the Kia EV9, these awards showcase how diverse choices are now available for shoppers.
These victories symbolize future innovations as the industry moves toward fuel efficiency and sustainability. High hopes are on what comes next as specific advancements in technology, safety features and the broad scope of auto-development lie ahead. The NACTOY awards are not only about celebrating excellence but also positioning themselves for an exciting new wave in automotive innovation.
FAQs
Who won the 2024 North American Car of the Year award?
The Toyota Prius and Prius Prime duo secured the title.
Which truck claimed the 2024 North American Truck of the Year award?
The Ford Super Duty emerged as the Truck of the Year.
What vehicle won the 2024 North American Utility Vehicle of the Year?
The Kia EV9 claimed the Utility Vehicle of the Year title.
How many vehicles were initially considered for the 2024 NACTOY awards?
The process began with 52 eligible vehicles.
When were the final winners of the 2024 NACTOY awards announced?
The winners were revealed on January 4, 2024, at the M1 Concourse in Pontiac, Michigan.